Insights Blog

GoDaddy Brand Transformation
GoDaddy’s Brand Turnaround

GoDaddy’s Brand Turnaround

We've had our fill of "We're all in this together" TV ads. But back in March, I was touched by a commercial that really got me going. It had amazing voice-acting and perfect copy. But wait... This was GoDaddy! That seedy brand from the early 2000s. How'd they make that kind of transition? Here's how...

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