Recent layout changes to LinkedIn's news feed present severe challenges for visual communicators. The new layout shrinks organic post images to a "postage stamp" size and compresses headlines to less than 70% of their previous size, reducing the impact of visuals. Here are five workarounds to re-empower visual communicators.
Imagine this: You're at a regional business event, showcasing your amazing B2B products or services. But the only people who stop by are your neighbors, your family, and a few close friends. Great for catching up, but not exactly ideal for growing your business, right? There IS a better way!
You lead the marketing team for a company with more hustle than employees. Your team is lean, your resources precious, and the competition – well, let's just say it's fierce. How do you — David in a field of Goliaths — not only survive but thrive? The answer lies in crafting targeted, laser-focused campaigns that punch above your weight and send those giants scrambling.
Building and maintaining a pipeline of qualified buyers is harder than it’s ever been. Here are three trends that are hiding buyers from your teams... and five actions you can take to help your teams make connections now.